Finding and targeting a hungry market is key to you being able to get clients.
Some people get carried away by their passion for a certain market, not realising that the market they have chosen is not hungry for what they have.
And I totally understand, because I fell into that too.
When I started my business, I was targeting a market that really loved what I did, but they were not hungry enough for it.
They showered me with compliments but were not buying…..ouch!!!
I kept beating myself up, wondering why it was not working and I even started to think that there was something wrong with me.
Guess what? There was nothing wrong with me or my message!
It was just that I was targeting a market that wasn’t hungry enough for what I had. They loved my programmes, but were not willing to do whatever it takes to get the results they claimed they wanted.
They were not willing to put their money where their mouth is and invest in themselves.
So if you are not getting clients, it might just be that the market you are targeting is not a hungry market.
Maybe you have to switch things up and test another market.
When you get a hungry market and you are able to hit on their pain points and also provide a solution that will get them what they want, magic happens!
That is where you want to be.
And that is what I specialise in. I help my clients get known in their niche so they can get paid for what they do.
If you would like to have a chat about how I can support you, click here to apply for a complimentary 30 minute call.
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